CLIENT CASE STUDY

Generating Consistent Leads for a Custom Home Builder

How Duke Media Marketing helped Ahrenholtz Custom Homes build a consistent flow of prospective home-building leads through targeted Meta advertising.

BEFORE DMM

Reaching More Local Customers

T8 Lawn & Land Care needed a more consistent way to reach local property owners and generate new opportunities beyond referrals and organic reach.

  • Reliant on referrals and organic reach

  • Limited visibility with new local customers

  • No consistent paid lead-generation channel

AFTER DMM

A Consistent Source of New Leads

  • Paid Lead Generation Channel

    Meta Ads created a dedicated channel for reaching local homeowners looking for lawn and land services.

  • Expanded Market Reach

    Campaigns helped T8 reach more people across its service area and promote multiple services.

  • Consistent New Opportunities

    Paid advertising created an ongoing source of new inquiries instead of relying solely on word of mouth.

Our Strategy

A Targeted Meta Ads Campaign Built to Generate Local Service Leads

  • 01- TARGETING

    Focused the campaign on homeowners and property owners within T8 Lawn & Land Care’s service area.

  • 02- CREATIVE & OFFER

    Used service-focused creative to promote T8’s lawn, land care, and property services to local customers.

  • 03- LEAD GENERATION

    Created a simple way for interested prospects to request information, allowing T8 to follow up directly with potential customers.

Example Meta Lead Generation Creative

CAMPAIGN RESULTS

Consistent Lead Generation at an Efficient Cost

50

Leads Generated

$31.13

Average Cost Per Lead

14,994

People Reached

59,900

Total Impressions

With $1,556.30 in total ad spend, the campaign generated 50 leads for T8 Lawn & Land Care at an average cost of $31.13 per lead.

The campaign also generated 463 link clicks and reached 14,994 people, creating a consistent paid channel for putting T8 in front of potential local customers.

THE OUTCOME

A Consistent Source of Local Service Leads

Instead of relying primarily on referrals and organic reach, T8 Lawn & Land Care now has a paid advertising channel consistently putting the business in front of potential local customers.

The campaign demonstrates how a focused Meta Ads strategy can generate measurable lead flow for a local service business while keeping advertising costs manageable.

READY TO GROW?

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